Social Media and Healthcare are two words that don’t always mix well. With student nurses getting kicked out of school for posting pictures on Facebook or a doctor being fired because he made a comment about a patient on Twitter, some healthcare organizations and nurses are leery of joining the social media bandwagon.
But social media can work in healthcare without breaching HIPPA laws if done right, and nurses can be at the forefront of this movement by providing accurate information that patients are seeking online.
More than 73% (with this number growing every day) of consumers use search engines to look up healthcare information about treatment plans and medications after a doctor’s visit. With these numbers, the healthcare industry needs to step up to make sure information that is put out there is accurate.
How can nursing and the healthcare industry do that?
By using social media.
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