At a time when social media is the latest rage in health care information technology, it is strange to see a title state when social media should NOT be used. But yes it is true there are several reason when a Healthcare information technology company should not use social media. An article from emrandhipaa.com has more on this subject:
When Health Care Information Technology Shouldn’t Use Social Media
I believe that every healthcare IT and EHR company could benefit from social media, but I don’t think all healthcare IT and EHR companies should do social media. In fact, the company with the wrong culture will see bad results if they start using social media. Here are some issues a company might have that would make them not want to do social media:
For the full list of reasons please go here.
If you still want to integrate social media with your business, you have to be willing to commit to it and thicken your skin so to speak. Once you have done this you might just find out that social media in health care IT field can be an excellent way to connect with your customers and clients and keep them up to date on the latest you have to offer.
If you want to learn more about health care information technology please visit our website.